Privacy Policy

Last updated: April 2026

Who we are

Stoke Car Finance (“we”, “us”, “our”) operates stokecarfinance.co.uk. We are a lead generation and introduction service that connects individuals seeking vehicle finance with FCA authorised and regulated credit brokers and lenders.

We are registered with the Information Commissioner's Office (ICO) as a data controller. For data protection enquiries, contact us at: privacy@stokecarfinance.co.uk

What data we collect

When you submit an enquiry through our website, we collect:

How we use your data

We use the information you provide to:

We do not sell your data to third-party marketing companies. Your data is shared only with the lender or broker we introduce you to for the purpose of assessing your finance enquiry.

Legal basis for processing

We process your personal data on the basis of your consent, given when you submit the enquiry form, and our legitimate interest in operating this introduction service.

How long we keep your data

We retain your enquiry data for up to 24 months from the date of submission, after which it is securely deleted. You may request deletion at any time (see “Your rights” below).

Who we share your data with

Your information will be passed to one or more FCA authorised credit brokers or lenders for the purpose of assessing and fulfilling your finance enquiry. These firms operate under their own privacy policies and are independently responsible for how they handle your data once received.

We use the following third-party services to operate this website:

Your rights

Under UK GDPR, you have the right to:

To exercise any of these rights, email us at privacy@stokecarfinance.co.uk. We will respond within 30 days.

Cookies

This website uses only essential cookies necessary for the site to function. We do not use advertising or tracking cookies. No third-party analytics scripts are loaded.

Changes to this policy

We may update this policy from time to time. The “last updated” date at the top of this page will reflect any changes. Continued use of the site after changes constitutes acceptance of the updated policy.